Blog & Insights
Our Innovation Blog is our honest and expert online journal of industry trends, insights, tips and advice for those passionate about mobility and digital design.
We build creative teams
It is our purpose, our "why" and our foundation. Our knowledge, understanding and network within the mobility and digital design world are unique, however, our partners describe us in three little points:
Caring.
Honest.
You make us better.
Do we still need Advanced Design Studios within the transportation design space?
I know that the headline is quite provocative but hear me out…it’s not as bad as it sounds, and it comes with some thought. I just got back from Los Angeles and the 2022 edition of its Auto Show...
For a revolution, you need creative power
It makes innovation tangible and useful, and is much more than simply styling: In the new season of the IAA MOBILITY Visionary Club, design is playing the lead role.
What Is The Business Value Of Design?
The value of design, when utilised properly inside an organisation, is absolutely monumental. But how do you measure it?
5 great reasons to hire a graduate
It’s that time of year again, when university students are entering the market and Companies are trying to kick-start their budgets off, without having a lot of time to invest in training a rookie.
3 concepts of how to (s)elect your future design leader
With a month that saw some top-level moves in both Ford and Jaguar/Land-Rover, some interesting observations around leadership has resulted. How it is perceived? What are the results when all the dust settles?
My 5 favourite design programs & why
While on your professional career journey to become a designer/modeller and digital artisanal craftsman, you must have tried numerous tools, processes and workflows.
Why do so many new car brands emerge and why do so many fail?
In the last decade we’ve witnessed a real boom in new car brands and companies. This article explores what has led to this, but most importantly why so few of them have managed to bring their cars to market.
The mobility design studio of the future could include architects, city planners and more, to truly innovate mobility!
Over the past years, we have seen that the term ‘“experience’” has not only moved into all of our daily business vocabularies but has also become part of our professional teams. User Experience Designers or Service Designers are relatively new positions that have become a staple in all creative departments all around the world.
What Creative Design Departments can learn from professional sports teams
Ever since I was a little kid, I have drawn a great amount of inspiration from sports – team sports to be exact. What you learn when you play in a team, to find your role in a team, to understand leadership in a team and to succeed together was something that sports (in my case handball) have taught me and, I realized that only once I started working, had a profound impact on my career choices ...
An open discussion: Should we stop supporting “Design Challenges” to protect the craft of Design?
Unless you have lived under a rock over the past 2 years or so, you have certainly come across one of the dozens of design challenges run by manufacturers, car magazines, social media influencers and various other outlets.
3 ideas on how mobility design might change in the next 10 years
Predicting the future is certainly something that is impossible to do (even if you own a DeLorean). Especially in these times at the moment that are led by digitalization, electrification and autonomy, it has become even more challenging to see where the future will lead us.